Privacy Policy
This Privacy Policy describes how RoyalPrimer (“we,” “us,” or “our”) collects, uses, and discloses your Personal Information when you visit, use, or make a purchase from our website (the “Site”).
Collecting Personal Information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. “Personal Information” means any information that identifies, relates to, describes, or can be associated with an identifiable individual.
Device Information
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Purpose of collection: To load the Site accurately for you and to perform analytics on Site usage to optimize performance.
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Source of collection: Collected automatically using cookies, log files, web beacons, tags, or pixels.
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Disclosure for a business purpose: Shared with our service provider Shopify.
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Personal Information collected: Web browser version, IP address, time zone, cookie data, pages or products viewed, search terms, and interactions with the Site.
Order Information
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Purpose of collection: To provide products or services, process payments, arrange shipping, provide invoices and confirmations, communicate with you, and screen orders for potential risk or fraud.
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Source of collection: Collected directly from you.
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Disclosure for a business purpose: Shared with Shopify and other vendors involved in payment processing, shipping, and order fulfillment.
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Personal Information collected: Name, billing address, shipping address, payment details, email address, and phone number.
Minors
The Site is not intended for individuals under the age of 16. We do not knowingly collect Personal Information from children.
If you are a parent or guardian and believe that your child has provided us with Personal Information, please contact us at support@royalprimer.com so that we can delete such information.
Sharing Personal Information
We share your Personal Information with service providers to help us operate our business and fulfill our obligations. For example:
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Shopify powers our online store.
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We may share information with payment processors, logistics providers, and analytics partners.
We may also disclose your Personal Information to comply with applicable laws and regulations, respond to legal requests (such as subpoenas), or protect our rights.
Behavioural Advertising
We may use your Personal Information to provide targeted advertisements or marketing communications we believe may be of interest to you.
For example:
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We use analytics tools (such as Google Analytics) to understand how customers use the Site.
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We may share information about your interactions with the Site or ads with advertising partners.
Opt-out of targeted advertising:
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Google: https://adssettings.google.com
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Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
You can also opt out via the Digital Advertising Alliance:
https://optout.aboutads.info/
Using Personal Information
We use your Personal Information to provide our services, including offering products, processing payments, shipping orders, fulfilling purchases, and sending updates about products, services, and promotions.
Lawful Basis (GDPR – EEA Residents)
If you are located in the European Economic Area (EEA), we process your Personal Information based on the following lawful grounds:
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Your consent;
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Performance of a contract;
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Compliance with legal obligations;
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Protection of vital interests;
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Legitimate interests that do not override your fundamental rights and freedoms.
Retention
We retain your Personal Information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless and until you request deletion, or as otherwise required by law.
Automatic Decision-Making
We do not engage in fully automated decision-making that has legal or similarly significant effects.
However, our platform provider Shopify may use limited automated processes to detect and prevent fraud.
Selling Personal Information (CCPA)
We do not sell your Personal Information.
Your Rights
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EEA Residents (GDPR): You have the right to access, correct, update, or erase your Personal Information.
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California Residents (CCPA/CPRA): You have the right to access, correct, delete, or request portability of your Personal Information.
To exercise any of these rights, please contact us at:
support@royalprimer.com
Cookies
Cookies are small data files placed on your device when you visit the Site. They help improve your browsing experience and remember your preferences.
You can control or disable cookies through your browser settings. Please note that blocking cookies may affect the functionality of the Site.
Do Not Track
We do not alter our data collection or usage practices in response to “Do Not Track” signals from browsers.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory changes.
Complaints
If you have any concerns or complaints, please contact us at support@royalprimer.com.
If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority.
Last updated: August 30, 2025
